Donald Trump appeared on The Joe Rogan Expertise this week, marking his newest push to connect with younger voters by means of various media channels.
Over its 15-year run, The Joe Rogan Expertise has constructed a considerable following, with 14.5 million Spotify followers and 17.5 million YouTube subscribers. The present, which is Spotify’s top-rated podcast, attracts a largely younger, male viewers—a demographic that Trump is leaning into, as he beforehand appeared on the Shawn Ryan Present and Theo Von’s podcast, that are the second- and third-most-listened-to podcasts within the U.S. on Spotify.
The Republican presidential nominee has additionally appeared on Lex Fridman’s podcast. In accordance with the audience-tracking web site Similarweb, Fridman’s viewers is 74 p.c male, with the vast majority of his viewers being aged 25 to 34.
Mixed, these appearances acquired greater than 23.7 million views on YouTube. On the time of writing, Rogan’s podcast with Trump had 3.1 million views.
Trump’s look on The Joe Rogan Expertise got here two years after Rogan mentioned he had declined to have the previous president on his present, calling him “an existential risk to democracy.”
On the newest episode of his podcast, Rogan mentioned he reconsidered his place on having Trump on his present after the previous president survived an assassination attempt in July at a rally in Pennsylvania.
“As soon as they shot you, I used to be like, ‘He is received to return in right here,'” Rogan mentioned. “It is all about timing.”
In the course of the podcast, Trump floated the thought of eliminating earnings tax and changing it with tariffs; repeated his declare that Democrats “used COVID to cheat” in 2020; and mentioned there may be “no cause to not assume” that there’s life on Mars.
He additionally addressed claims made by John Kelly, his former chief of workers, who lately advised The Atlantic that Trump mentioned, “Hitler did some good things,” and praised the Nazi dictator for having “rebuilt the economic system.” Kelly additionally alleged that Trump mentioned he needed the extent of loyalty held amongst German generals in World Conflict II.
Trump dismissed Kelly on the podcast, likening him to a “bully” and calling him a “weak particular person.” He additionally referred to as his former nationwide safety adviser John Bolton an “fool.” Earlier this month, Bolton told Newsweek that Trump had his Secret Service safety lower off “hours after” he stop his put up.
Vice President Kamala Harris, Trump’s Democratic opponent, has additionally used podcast appearances to attraction to a youthful viewers. Earlier this month, she appeared on the Name Her Daddy podcast, which is rated the fifth-most-popular podcast within the U.S. on Spotify and has 5 million downloads per week. About 90 p.c of the present’s listeners are ladies, Info.internet reported.
Name Her Daddy host Alex Cooper lost thousands of followers after the interview, with some listeners accusing Cooper of peddling propaganda for the Democratic Party, whereas others mentioned they didn’t need to see political content material from Cooper.
A Harvard CAPS/Harris Ballot survey conducted after the podcast discovered that 51 p.c of independents polled mentioned Harris’ look on Name Her Daddy, alongside together with her different media appearances, damage her, whereas 49 p.c mentioned it helped her.